Not Just Fleurons - ISTD brief 2025
Using Beatrice Warde’s ‘The Crystal Goblet’ (1932) as the core text, she states that typography should be clear and invisible. I disrupt her argument through form. Each full stop throughout her essay begins to sprout. One by one, spreading and engulfing the text making it invisible. The result of the book is about transformation. From a clean, restrained design into a digital landscape overtaken.
Typography becomes not just functional - but alive, agitated, and strangely beautiful.
Using Beatrice Warde’s ‘The Crystal Goblet’ (1932) as the core text, she states that typography should be clear and invisible. I disrupt her argument through form. Each full stop throughout her essay begins to sprout. One by one, spreading and engulfing the text making it invisible. The result of the book is about transformation. From a clean, restrained design into a digital landscape overtaken.
Typography becomes not just functional - but alive, agitated, and strangely beautiful.










